For the responsive organizations, the age of secrecy is over. Information is no longer the currency of power and not a competitive advantage. Today we have so much data available that the challenge is not to have them, but to know when and when to use them. That’s why we share everything we can. Our knowledge, our metrics and even our earnings. We do not believe any of you can use it against us. In fact, we think it’s just the opposite: perhaps by getting to know more about Target Teal, you’re even more interested in joining us and helping us to seed evolutionary social systems.